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Bonanno

  • Editorial
  • Performance
  • Shooting
  • Social
  • UI Design
  • Web Development

2012

We created the identity of those who keep those stories safe.

Bonanno

Branding

Elegance that speaks of time and value.
For Bonanno we built a visual identity able to express precision, prestige and tradition.

The logo grows from an essential, distinctive mark, paired with a deep palette of dark tones and gold accents that evokes the world of fine watchmaking.

The typography, refined and contemporary, completes the identity with a balance of the classical and the modern, making the brand recognisable and consistent in every application.

UI Design

A virtual experience designed to bring out every detail. The site was conceived as a digital showcase able to elevate products and collections.
Clean layouts, immersive imagery and fluid navigation guide the user along an elegant, intuitive path.

The interface unites aesthetics and function, turning the site into a tool for presentation and positioning, able to convey quality and authority.

Shooting

The shoot was designed to bring out exactly those qualities: material, light and time. The photography concentrates on surfaces, reflections, mechanisms and finishes.

A visual story of close-ups and controlled atmospheres, able to convey the value of the product and its craftsmanship.

The images become the heart of the communication, between luxury aesthetics and technical precision.

Communication materials

A visual system consistent across every medium: we developed editorial and communication materials able to keep continuity with the brand identity.

Clean layouts, a balance of solids and space, and attention to detail turn catalogues and printed materials into storytelling tools.

Every element helps reinforce the premium perception and recognisability of the brand.

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